Tech Track 4 Digital Experience

Digital experience is not limited to screens. It’s about designing the right interactions between  applications, devices, processes, roles, and rules across an entire digital ecosystem. But now there is a third player - AI - getting involved in the collaboration between developers and UX professionals - adding to the complexity. The track will address the management of these and other challenges to create the best digital experience for customers, employees, and society at large.

Track Chair

Adobe

Track Committee

Opacc, Abacus